Laura Baker and Patrick Wolfinbarger have been to many cybersecurity symposiums, conferences and workshops around the country and noticed they all seemed to employ a similar tactic: fear.

“They use statistics and anecdotes to scare business owners into implementing better cybersecurity practices,” Baker said. “The problem is, people get overwhelmed by that and they freeze up, which has the opposite effect. We think scaring the heck out of them really doesn’t make sense.”

Instead, when Baker and Wolfinbarger started the nonprofit CyberWyoming in 2017, they aimed to empower people and make cybersecurity more approachable – fun, even – to average small- to medium-size businesses.

To do that, they started the Wyoming Cybersecurity Competition with the Wyoming Business Report, the first competition of its kind in the country.

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